# SEO 24x7

> Free tools, guides and news for marketers and site owners optimising for both Google and AI assistants like ChatGPT, Claude, Perplexity and Gemini.

SEO 24x7 is a digital marketing community and free toolkit for search marketers. We publish educational content about SEO and generative engine optimisation (GEO), and build free browser-based tools that require no signup.

## Tools

- [Page Speed Test](https://seo24x7.com/tools/speed-test): Real Lighthouse speed report for any page
- [Page Checker](https://seo24x7.com/tools/page-check): SEO + AI-search score for any page
- [HTML Cleaner](https://seo24x7.com/tools/html-cleaner): Strip HTML to clean markup or plain text
- [Markdown to HTML](https://seo24x7.com/tools/markdown-to-html): Convert Markdown to clean HTML
- [Heading Structure](https://seo24x7.com/tools/heading-structure): See any page's H1–H6 outline
- [robots.txt Checker](https://seo24x7.com/tools/robots-checker): Check crawler & AI-bot access
- [llms.txt Generator](https://seo24x7.com/tools/llms-txt-generator): Make your site readable to AI assistants
- [Schema Generator](https://seo24x7.com/tools/schema-generator): Structured data, the easy way
- [SERP Preview](https://seo24x7.com/tools/serp-preview): Preview your Google search snippet
- [AI Crawler Manager](https://seo24x7.com/tools/crawler-manager): Control GPTBot, ClaudeBot & more
- [Meta Tag Previewer](https://seo24x7.com/tools/meta-previewer): Check your title, description & OG tags

## Blog Posts

- [Why SEO Case Studies Get Ignored (and How to Write One That Doesn't)](https://seo24x7.com/posts/why-seo-case-studies-get-ignored): Most SEO case studies fail on evidence, not writing. The six credibility failures that get them skipped, and the structure that survives scrutiny.
- [Internal Linking: How to Structure a Site So Pages Support Each Other](https://seo24x7.com/posts/internal-linking-how-to-structure-a-site-so-pages-support-each-other): Learn how to structure internal links so authority flows to your priority pages, crawlers reach everything, and anchor text tells Google what ranks.
- [Join SEO 24x7: The Community and Toolset for People Serious About Search](https://seo24x7.com/posts/join-seo-24x7-the-community-and-toolset-for-people-serious-about-search): SEO 24x7 brings SEO professionals together with free tools and learning resources. See what the community offers, who it's for, and how to start taking part.
- [Core Web Vitals Explained: What LCP, INP and CLS Mean and How to Fix Them](https://seo24x7.com/posts/core-web-vitals-explained-what-lcp-inp-and-cls-mean-and-how-to-fix-them): What LCP, INP and CLS measure, the exact thresholds Google uses, and the specific fixes that move each metric from failing to passing.
- [Keyword Research from Scratch: How to Find Terms Worth Targeting](https://seo24x7.com/posts/keyword-research-from-scratch-how-to-find-terms-worth-targeting): A repeatable method to discover, group and prioritise keywords by intent and difficulty, with a worked example and a page-mapping step you can copy.
- [The SEO Glossary: Plain-English Definitions of the Terms You'll Actually Meet](https://seo24x7.com/posts/the-seo-glossary-plain-english-definitions-of-the-terms-you-ll-actually-meet): A plain-English SEO glossary from SEO 24x7. Definitions for canonical, crawl budget, LCP, INP, anchor text and the other terms you'll actually meet.
- [Learn SEO: A Structured Path from Fundamentals to Advanced Practice](https://seo24x7.com/posts/learn-seo-a-structured-path-from-fundamentals-to-advanced-practice): A structured SEO learning path that orders every topic from fundamentals to advanced practice, with what to learn first, how long it takes, and where to practice.
- [How to Earn Visibility in Google AI Overviews and AI Answer Engines](https://seo24x7.com/posts/how-to-earn-visibility-in-google-ai-overviews-and-ai-answer-engines): Ranking isn't enough — to appear in AI Overviews you have to be citable. The three signals that drive AI source selection, how to structure pages for them, and a practical audit to start today.
- [What Is llms.txt? The AI-Readable File for Your Website](https://seo24x7.com/posts/what-is-llms-txt): llms.txt is a simple Markdown file at your site root that gives AI assistants a clean, curated summary of your most important pages. What it is, why it helps GEO, and how to create one.
- [How to Get Cited by ChatGPT, Perplexity and AI Overviews](https://seo24x7.com/posts/how-to-get-cited-by-chatgpt): Want AI assistants to name your site as a source? A practical, platform-by-platform guide to getting cited by ChatGPT, Perplexity, Google's AI Overviews and Gemini.
- [GEO vs SEO: What's the Difference (and Do You Need Both)?](https://seo24x7.com/posts/geo-vs-seo-difference): GEO optimises content to be cited in AI answers; SEO optimises it to rank in search results. Here's how generative engine optimization and search engine optimization differ — and why you need both in 2026.
- [What Is GEO (Generative Engine Optimization)? A 2026 Field Guide](https://seo24x7.com/posts/what-is-geo-generative-engine-optimization): Generative engine optimization (GEO) is the practice of structuring your content so AI assistants like ChatGPT, Claude, Perplexity and Google's AI Overviews cite it. Here's what GEO is, how it differs from SEO, and how to start.

## Pages

- [Home](https://seo24x7.com/): Main landing page with tool and content overview
- [All Tools](https://seo24x7.com/tools): Complete list of free SEO and AI-search tools
- [Blog](https://seo24x7.com/posts): Latest guides, tutorials and news
- [About](https://seo24x7.com/pages/about): About SEO 24x7
- [Community](https://seo24x7.com/community): Digital marketing community and discussion
- [RSS Feed](https://seo24x7.com/rss.xml): Subscribe to new posts
- [Sitemap](https://seo24x7.com/sitemap.xml): Full sitemap